Páirc Seán naming rights to cost €50,000

Today’s Leitrim GAA annual convention has heard that Avantcard will pay €50,000 for the naming rights of Páirc Seán Mac Diarmada for three years.

It has also been revealed that the cost of county-team administration increased by almost 60 per cent this year.

In September, it was announced credit-card company Avantcard, which has a base in Carrick-on-Shannon, had secured the naming rights of Páirc Seán Mac Diarmada from 2019 to 2021.


It was revealed today in the Bush Hotel, Carrick-on-Shannon, that this deal is worth €50,000.

A total of €10,000 was paid when the agreement was signed, with a further €10,000 due next year, with payments of €15,000 to made in both 2020 and 2021.

The county board’s finances are in reasonable condition, with expenditure of €1.341 million and income of €1.35 million this year, resulting in a surplus of just over €9,000.

But the cost of county-team administration increased by 59 per cent, from €299,000 in 2017 to €474,000 this year.

This is largely because of the county footballers’ Connacht Championship match in New York, with the trip costing more than €94,000.

In his address, Leitrim GAA chairman Terence Boyle once again noted the chronic shortage of referees in the county, saying there are an increasing number of clubs with no referees.

He said this couldn’t continue; otherwise matches would have to be cancelled.

But he did acknowledge a recruitment campaign was under way and was somewhat successful.

A three-year strategic plan was also presented at the convention.

It noted that over the past ten years, emigration and the small population base have played havoc with the GAA in Leitrim.

It noted that while the mood is firmly against the amalgamation of clubs, the longer-term prospects are fairly bleak for many clubs unless there’s a significant increase in population.